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Use Your Roof to Cut Waste, Avoid Fines, and Boost Profits

Sustainable roof systems designed to protect your building — and your bottom line.

Or call us directly at 914.647.4326. We respond within one business day.

As Seen In
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Our services
Urbanstrong Helps …
NYC co-ops, condos & commercial building owners make confident financially-driven decisions about how to:
Benefit 1

Use Your Roof to Comply with Local Laws 92/94 
& 97

Integrate your roof into LL97 compliance strategies for passive revenue and better living

Benefit 2

Access Exclusive Financing, Incentives and Grants

Bundle Local Law 97 upgrades — boiler replacements, LED lighting, and more — with a green roof, solar array or LL11 facade repair

Benefit 3

Custom Design Your Roof to Meet Your Goals and Budget

Get expert advice on green roofs vs solar arrays vs amenity decks in a 25-year cashflow

Benefit 4

Avoid Costly Fines Efficiently

Get a custom audit to identify the most cost-effective retrofits to avoid penalties

Benefit 5

Save on Roof Replacements While Going Solar

Take advantage of legislature loopholes to apply solar subsidies to your roof repair

Find Out
What Your Roof
Is Really Worth

Our Process

How We Work

01 step

Roof, Energy
and Goals Audit

We assess your existing roofing system and existing energy infrastructure, and work to understand your building’s history and goals.

02 step

Custom Rooftop and Building Systems Strategy

We present you with a financial analysis of your options and recommended rollout strategy based on eligibility for grants, current incentives and boutique financing.

03 step

Implementation and Savings

We connect you with vetted vendors and oversee the project to completion.

Our clients

“In all my 25 years serving on our co-op board, hiring Urbanstrong 
has probably been the best investment we’ve ever made.”

- Steve Ross, 47-Unit Manhattan Coop Board President

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Our Investment Options

Expert Plans to Help You Comply, Save, and Earn

Urbanstrong offers multiple consulting packages to suit every type of client depending on your budget, scope of work and preferred level of involvement:

Star

Bronze

One-time strategy session and vendor matchmaking for boards who want expert guidance but manage execution themselves.

  • Custom rooftop development & energy efficiency plan
  • Vetted vendor introductions (solar, green roofs, HVAC, roofers, facade repair, etc.)
  • Overview of incentive programs and financing pathways
  • Educational guidance on funding options and case studies
  • Ideal for self-managed projects with internal oversight
Star

SILVER

Ongoing guidance, proposal procurement, and compliance support for boards needing help comparing options and navigating incentives.
Everything in Bronze, plus:

  • Urbanstrong procures and reviews vendor proposals
  • Local Law 97 advisory and incentive alerts
  • Application support for off-bill financing
  • Presentation prep & two meetings per proposal
Star

GOLD

Full-service project and financing management—Urbanstrong leads all vendors, timelines, and incentive capture from start to finish.
Everything in Silver, plus:

  • Full coordination with vendors & contractors
  • Financing negotiation, application & disbursement management
  • Guaranteed incentive/rebate recovery
  • Up to 4 virtual meetings or calls per month

Our Projects

Bronx 49-Unit Co-op

Provided: rooftop development option analysis, energy audit, membrane coating repair, rooftop solar and
zero-copay roof cavity insulation.

Staten Island Commercial Storage

$111,000 first year net investment, earning $0.24 per kWh via Community Solar, 4-year payback, 32% IRR, 25-year cumulative earnings of $669,000.

Downtown Brooklyn
51-Unit Condop

Provided: rooftop development consulting, energy audit, roof insulation, membrane coating repair, commercial storage feasibility assessment, green roofing, and amenity deck overhaul.

Free Video Guide

Your Rooftop Development
Strategy
Guide

We’ve prepared a free video to help you understand how to turn your building’s rooftop into a revenue-driving, compliance-ready asset — in plain language, with real examples.

testimonials

What Our Co-op Consulting Clients Are Saying About Us:

Find Out What Your Roof
Is Really Worth

About US

Urbanstrong Team

Alan Burchell

Alan Burchell

Since launching Urbanstrong in 2014, Alan has provided training on rooftop development strategies for NYC architects, spoken at the United Nations and numerous conferences, appeared on MSNBC, consulted for co-ops, condos, corporations, local utilities, healthcare facilities, schools, nonprofits and municipal government agencies, and provided expert testimony in court and city council hearings.

"With all the generous financial incentive programs now available for rooftops in cities like New York and DC, it’s basically raining money. I’ll help you turn your roof from an umbrella into a bucket.”
Sage Doughton

Sage Doughton

Before joining Urbanstrong, Sage helped administer and implement Con Edison's energy efficiency incentive programs across the Northeast. She has extensive experience guiding commercial building owners, co-op and condo boards, and property managers through the complex landscape of rebates, financing programs, and strategic upgrades.

"I love helping clients uncover hidden incentives and turn long-overdue building improvements into financially smart, high-impact projects.”
Credentials

Certifications & Awards

The Urbanstrong team is comprised of award-winning specialists, each highly experienced and qualified in the areas of energy efficient building design, engineering, finance, utility incentive sourcing:

WellAP
GRP
PSP
OSHA
LEEDAP
fitwel
FAQ

Got Questions?
We’ve Got Answers

What is Local Law 97?

Local Law 97 is a New York City law that sets annual carbon emissions limits for most buildings over 25,000 square feet, starting in 2024. Passed in 2019 as part of the Climate Mobilization Act, the law targets buildings—the source of nearly 70% of NYC’s greenhouse gas emissions—with the goal of achieving net-zero emissions by 2050. Covered buildings that exceed their limits face annual fines of $268 per metric ton of CO₂e above the cap.

What does Local Law 97 mean for co-op buildings?

Local Law 97 requires many co-op buildings in NYC to reduce their carbon emissions or face annual fines starting in 2024. Because most co-ops are over 25,000 square feet, they are subject to the law’s emissions caps. Urbanstrong works directly with co-op and condo boards to assess emissions, forecast penalties, and implement phased, cost-effective compliance strategies aligned with reserve studies and shareholder priorities.

How much do green roofs cost in NYC?

Extensive green roofs in NYC typically cost $15–$25 per square foot, while intensive, accessible roofs designed as amenity spaces range from $35–$65+. Final costs vary by access, plant type, irrigation needs, and optional features. Urbanstrong helps clients price, design, and access incentives for their green roof systems.

What is the maintenance required for green roofs?

All green roofs require maintenance, even basic ones. This includes watering, feeding, and weeding, along with seasonal irrigation care. NYC green roof maintenance usually ranges from $0.85 to $1.30 per square foot per year. Urbanstrong offers maintenance services to support long-term performance and aesthetics.

What are the weight requirements for solar on a rooftop?

Solar arrays add 5–6 lbs per square foot. Most NYC roofs can accommodate this without structural reinforcement, but a licensed engineer must confirm capacity. Urbanstrong connects clients with structural professionals and oversees the approval process.

Is it worth it to go solar in NYC and install panels on my roof?

Yes. Rooftop solar provides long-term passive income, reduces utility bills, and helps buildings meet Local Law 97 targets. Urbanstrong guides clients through design, permitting, incentives, and financing to maximize ROI and simplify the process.

Can I sell excess solar energy that my building doesn’t use back to the grid in New York City?

Yes. Through Net Metering, building owners can send unused solar energy back to the grid in exchange for utility bill credits. In many cases, Community Solar provides better financial returns. Urbanstrong helps evaluate which approach yields the best outcome for your site.

Contact Us

Ready to Maximize Your Roof’s Potential For Savings And Compliance?

Schedule your FREE rooftop
strategy session now.

Or call us directly at 914.893.2782

We respond within one business day.